Royal College of Art, Dyson Building

Where: RCA Dyson Building, Battersea / RCA Sackler Building

What: An integrated approach to lettering involving font design specifically to be used at different scales. The outcome was the font Calvert Brody, designed by Neville Brody and Henrik Kubel based on Margaret Calvert’s original, which is used in the RCA’s logotype. Calvert Brody is used throughout the building and on branding.

Text: Various – signage, wayfinding and branding

Material:  laser-cut metal, sprayed/painted signage, print and digital media

Designers: Neville Brody, Henrik Kubel, Margaret Calvert / Cartlidge Levene

Architect: Haworth Tompkins; the project won the RIBA London award

Date: 2012

Further information:

  • Haworth Tompkins’ project site
  • Phaidon News , “Graphics legend and RCA dean Brody reworks the college’s classic font”
  • Dezeen, “Graphic designer Neville Brody has reworked the Royal College of Art’s house font by Margaret Calvert as part of the London institution’s rebrand.”
  • Graphic Ambient, article by Cartlidge Levene, signage and wayfinding designers